Dana White: Net Worth 2024, Salary, Wife, and More

Who is Dana White?

Dana Frederick White Jr. is a name that every MMA fanatic knows. From running away from mobsters to running the biggest MMA promotion in the world, White has come a long way. An organization he and his friend Lorenzo Fertitta bought for $2 million, now stands at nearly $7-8 million.

He played an instrumental role in making the UFC the household brand it is today. He started his career as a bouncer and climbed the ladder to become one of the most successful businesspeople worldwide. His business acumen, shrewd tactics, and eye for opportunities eased UFC's path to establish itself as the biggest MMA promotion.

As of 2024, he works as the President of UFC, a position he has held since 2001.

Dana White's Early Life 

Born on July 28, 1969, White spent his early childhood in Ware, Massachusetts. The 53-year-old spent his youth switching bases between Las Vegas and Maine. White initially attended Bishop Gorman High School, where he first encountered Lorenzo Fertitta. However, he got kicked out twice and finally graduated from Hermon High School in Maine in 1987.

White dropped out of college twice and juggled various jobs, including laying asphalt, a bouncer at an Irish bar, and as a bellhop at the Boston Harbor Hotel.

Ever interested in combat sports, White picked up a pair of boxing gloves at 17 and initially dreamt of pursuing a professional career. However, he soon dropped the idea after witnessing a punch drunk boxer (someone suffering from Chronic traumatic encephalopathy, a disease linked to head trauma injury) and feared the same outcome for himself.

Dana White's Parents

Dana White was born to June and Dana White Sr. and traces his roots as an Irish American. While much is not known about his father, he and his sister Kelly mostly grew up under the care of his mother and grandparents. His mother was a nurse by profession and their move to Vegas was in pursuit of a better livelihood.

In 2011, June released the unauthorized autobiography of the UFC lynchpin- 'Dana White, King of MMA'. She shockingly revealed that her son "had turned his back on his family and friends who were there for home when he needed help and support".

READ MORE: Dana Was Causing Us Problems and Costing Plenty From the Very Beginning of His Life: Dana White Put His Single Mother in Hostage Situation Moments After His Birth

Similarly, in a 2011 interview, she said, "He's not a good person. He seems to have lost his character somewhere along the way. He mistreats people."

Dana White's Wife and Children

UFC President is married to Anne, whom he met in eighth grade, and the duo tied the knot in 1996. The couple is blessed with three children, two sons- Dana III, Aidan, and one daughter Savannah.

What is Dana White's Net Worth in 2024?

According to Celebrity Net Worth, Dana White has a net worth of $500 million. Further, he collects an estimated $20 million salary annually.

Apart from this, he also owns "Power Slap," alongside ventures inside the UFC like "Dana White's Contender Series." This surely helps him bank quite a sum, alongside his occasional big wins in gambling. For instance, he once won nearly $7 million in a single night at a Las Vegas Casino.

Is Dana White the owner of UFC?

While running boxercise gyms, he met MMA fighters, Tito Ortiz and Chuck Liddell, and eventually took over as their manager. Moreover, he met Bob Meyrowitz and pounced on the opportunity when he learned Meyrowitz wanted to sell UFC. He sought the aid of Lorenzo Fertitta and ultimately he and his older brother Frank bought the UFC for $2 million. And the pair appointed White as the President.

In 2019, White penned a lucrative 7-year contract with the promotion, elongating his stronghold. Markedly, in April 2023, Endeavor, the parent company of UFC, announced a merger with WWE to form a new $24 billion company. Additionally, White retained his position as the president of the UFC brand. White previously owned 9% of the UFC before he sold his stake to Endeavor for $340 million.

In addition, White also worked as a co-promoter of the Conor McGregor-Floyd Mayweather fight, thus making his debut in boxing scenes. However, soon he lost interest as he labeled boxing promotion as a "broken business" in 2022.

Another brainchild of White, The Power Slap, debuted in January 2023, on which White worked as a producer.

Dana White’s Health: Weight Loss, Fasting & Transformation

Over the last few years, Dana White's health has undergone a massive transformation, and now he is seemingly in his best health. His life coach and founder of 10X Health System, Garry Brecka had even predicted that at the rate White was indulging in bad habits and ignoring his health, he might only have a decade left.

He had previously been wrongly diagnosed with idiopathic depression, and the medications took a toll on him. Later, the mogul also suffered from dangerously high blood pressure, was overweight, and had a high triglyceride count, which allowed Brecka to reach his conclusion. And according to him, marking the life expectancy only validated the urgency for White.

He would soon make massive strides in his lifestyle and share with the world his secrets. He followed a holistic plan with the help of Brecka that included the right diet, supplements, and exercise. His diet included high fat but low carbs, to induce ketosis, a method by which fat is broken down into ketones. It also included an 86-hour water-fast regimen that was so transformative that White couldn't help but share it with the world.

Now White continues to be healthier than ever and includes other innovative techniques such as ice baths to up his health game. After all, to be the president of the world's biggest MMA promotion is no joke and only a healthy man can play the long haul.

Dana White’s other businesses and endorsements

A man of many talents, the man who made UFC the biggest MMA promotion in the world has numerous other ventures under his sleeve. Here are some enlisted-

Power Slap

White is the founder and promoter of Power Slap, an unconventional fighting organization that was launched in 2022. Since then, it has come under much controversy, with many deeming it a barbaric and exploitative sport. Nonetheless, White has stood stern on his belief that it has the potential to become a major combat sport and open new avenues for numerous fighters.

Throw One

It is a media company that was founded by the two original pillars of the UFC banner, Dana White and Lorenzo Fertitta. This venture operates as the parent company for numerous ventures, such as,-

• Power Slap: The controversial slap-fighting organization.


• Ridiculousness: A popular comedy clip show.


• Street League Skateboarding: A professional skateboarding league.


• Nitro Circus: A live-action stunt performance group.


• Travis Pastrana's NRX Rallycar: A rally racing series.

White's involvement currently stands as the co-founder and co-owner of the above. Further, the UFC head honcho is committed to UFC and restricts himself from promoting anything apart from the UFC.

Dana White's Awards and Accomplishments

• Armed Forces Foundation - Patriot Award (2009)


• World MMA Awards - Leading Man of the Year (2008–23)


• Wrestling Observer Newsletter - Promoter of the Year (2005–13; 2015–16)


• Other accomplishments - Nevada Sportsman of the Year (2009)

Dana White's Foundation and Charity

The UFC president also liberally utilizes his money for good causes. He has donated $100,000 to Dustin Poirier's charity. In addition, he once gave $50,000 for a liver transplant to the daughter of one of the instructors at Tiger Muay Thai.

Also, he gave $100,000 to his former high school, and $1 million to the Las Vegas shooting victims.

Dana White’s House

The UFC head's first notable house purchase was reported in 2006 when he bought a mansion in Pine Island Court, Las Vegas, from the American business mogul Frank Fertitta for $1.95 million. Thereafter he bought 3 more mansions in the same area from 2016 to 2017, which were later demolished, presumably to build his current mega mansion.

The current mansion boasts nine bedrooms, 12 bathrooms, a gym, a massage room, a basketball court, an arcade, a bar, and a kitchen, all worthy of a king.

Dana White’s Car Collection

Complimenting his massive crib, and the luxurious office is his collection of vehicles that he has amassed over the years. But despite that, his first car was a 'rusted out Datsun B210.' Here are some of his prized possessions-

• A Harley Davidson featuring the UFC logo, that was gifted by the company


• Ducati and a MV Agusta F4


• A classic red Ferrari Testarossa


• A black Ferrari Spider F430


• 1971 Plymouth Barracuda


• BMW M6 Gran Coupe

Apart from this, he has also gifted his beloved sons the gift of speed as their sweet sixteen gifts. His eldest son Aidan was bestowed with a customized Defender Works V8 70th Anniversary Edition, while Dana Jr. kept a BMW M6.

Keeping up with his busy schedule, it is not surprising that he owns a private jet, an indulgent Bombardier jet to be precise.

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